Browsing Category : AI

AI

How to be cited as an AI-generated answer

By Rob Barnes 22 September, 2026
How AI Discovery Works Ranking first on Google no longer guarantees you’ll be mentioned in a user’s search journey at…

AI and the Compressed Buying Funnel: What Does It Mean for Paid Channels?

By Juliette Lumley 18 August, 2026
The B2B buying journey has always been complex. Multiple stakeholders, long timelines and a decision process that rarely follows a…

The Impact of AI in Organic Search: Balancing Traffic and Quality

By Rob Barnes 02 April, 2025
SEO is constantly changing, but the emergence of AI in search feels like something different. We’ve seen the rise of…

How Do AI, Blockchain, VR & Chatbots Impact the B2B Technology Sector?

By Jodi Norris 15 February, 2019